Is everybody happy?
Compare different satisfaction factors – like design, navigation and content – across devices. Desktop users might find it easy to navigate your website while mobile users think it’s impossible.
Audiences can vary!
Compare the demographcs of your website visitors across devices. Perhaps your audience is made up of 55+ year-old men on desktop devices – but consists of 25-34 year-old women on mobile and tablet devices!
Device trends are changing!
With the Device Trend Report, you’ll know hov the use of desktop, tablet and mobile has evolved over time for your website. Notice that this feature requires the Google Analytics integration enabled. Read more